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Seedtag rolls out CTV service Contextual TV

The company says the platform creates a holistic picture of viewership and readership.

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Edelman sister agency Ruth to launch in UK

Edelman’s parent company, DJE Holdings, has today (10 April) announced it is rolling out a new global agency, called Ruth, which will launch in the UK.

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Lessons from 20 years of Dove’s Campaign for Real Beauty

Industry experts explain why they think Dove’s Campaign for Real Beauty continues to endure — especially during a time when inclusion is facing pushback.

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Autodesk floods The New York Times with error messages

The software company is turning every ad on the Gray Lady’s homepage into a link to its annual State of Design and Make report.

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Wells Fargo appoints Jason Rosenberg as head of public affairs

Rosenberg was most recently head of corporate affairs at Block, a payments company owned by Jack Dorsey.

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Accenture swoops to buy Nelson Bostock and Fever owner

Acquisition is first undertaken by Dame Annette King since joining Accenture Song.

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Lowdown: Consumers and businesspeople agree the world is not in a good place

But they are more optimistic about themselves and the role that business can play in society.

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Method promotes Matt Stewart to West Coast GM

The firm also expanded cofounder Jacob Moon’s role to Midwest GM and creates a research team headed by VP Kelsey White.

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PRWeek UK’s Best Places to Work Awards 2024 – shortlist revealed

The shortlist for PRWeek UK’s prestigious Best Places to Work Awards 2024 has been announced.

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Cognito appoints director of brand marketing

Comms agency Cognito has hired a director of brand marketing in its London office.

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Syneos Health names first head of digital, social, and AI

Healthcare comms agency Syneos Health has announced a trio of senior promotions, including its first head of digital, social and AI.

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Publicis jumps 5.3% in Q1 driven by 'new business tailwinds'

Group reports 'clear rebound in the tech sector'.

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M&C Saatchi to consider US acquisitions to bulk up creative network

New leadership team to address group’s underweight presence in world’s biggest ad market.

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Vested embarks on marcomms degrees tie-up with London university

Financial PR and marketing agency Vested is helping City, University of London to deliver marcomms degree courses and support new talent joining the industry.

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Breakfast Briefing: 5 things for PR pros to know on Thursday morning

Publicis Groupe’s Q1 results; Highlights from Amazon CEO’s letter to shareholders.

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British Beer and Pub Association toasts comms agency hire

The British Beer and Pub Association (BBPA) has appointed a comms agency on a six-figure retainer to provide media and public affairs support.

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‘Look at culture sideways’ – how to newsjack

As the solar eclipse cast its shadow across the globe this week (8 April), many brands tried to eclipse their competition through clever newsjacking. What’s the secret to getting the tactic right and...

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W Communications appoints Weber Shandwick veteran Tim Sutton

W Communications has hired Tim Sutton, who has held senior global roles at Weber Shandwick, as chairman to support its corporate comms expansion plans.

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Oreo claims the hamburger menu as its own

The campaign reframes the popular website icon into a depiction of its classic cookie in a rewards campaign.

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ESPN’s Stephen A. Smith encourages mental health treatment in ‘Love, Your...

The ‘Love, Your Mind’ effort is designed to raise awareness of available resources for mental health treatment.

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