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Pitch Update: Heineken, Ballantine’s, Four Seasons, and more…

PRWeek’s round-up of pitches and account moves.

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Movers and Shakers: Burson, Brunswick, Portland, Pandora, Metro Bank and more…

PRWeek’s round-up of industry hires, departures and promotions.

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Breakfast Briefing: 5 things for PR pros to know on Friday morning

Biden defends memory in national address; WSJ responds to Carlson-Putin interview; PepsiCo earnings.

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Greggs appoints social media agency

Agency will develop activations and partnerships across Greggs’ social media channels.

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Evite on how Taylor Swift has affected Super Bowl LVIII electronic invitations

Evite’s most popular Super Bowl invitation this year is Taylor Swift-themed.

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Spectrum Science buys clinical trial enrollment company Continuum Clinical

Spectrum Science CEO Jonathan Wilson heralded the deal as an opportunity for the agency to expand its presence in the patient recruitment space.

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Cetaphil shows how Taylor Swift’s NFL tie creates father-daughter bonds

Cetaphil’s Super Bowl LVIII campaign spotlights the genuine connection between Swifties and their football-loving dads.

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Scenic Group sets sail with Coyne as PR AOR for US, Canada, LatAm

The agency is collaborating with WorldCom PR Group partners Communications Casacom in Canada and Arvizu Comunicación Corporativa in LatAm.

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Hispanic media company Sonoro hires Hirsch Leatherwood for corp comms support

The agency is boosting Sonoro’s mission of reaching the Latino consumer via its content platforms.

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Biden between a rock and a hard place on press availability

The president had to respond quickly this week to questions about his mental acuity, but doing so in person raised fresh concerns.

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All the Super Bowl campaigns with a Kelce or a Taylor Swift reference

Dove, Ziploc, Lindt, Cetaphil and Frank’s RedHot know everyone will be talking about Kelce, Swift or both during the big game.

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How Ogilvy DC helped the Japanese embassy answer the Super Bowl’s most...

Will Taylor Swift make it to the Super Bowl on time? The embassy penned a witty – and reassuring – response.

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Havas expands in B2B marketing with new acquisition

Ledger Bennett has been in B2B marketing for close to 40 years.

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Downing Street digital chief departs for new GCS role

The head of digital at Downing Street has departed for a major new cross-government role, it has emerged.

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Raven launches beauty division with 13 new clients

Fashion and retail PR agency Raven has launched a beauty offer, led by the former head of beauty at Purple PR.

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Breakfast Briefing: 5 things for PR pros to know on Monday morning

Super Bowl ad highlights; Beyoncé drops new music; Biden joins TikTok.

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PRWeek Global Awards 2024: entry deadline extended

The deadline for entering the PRWeek Global Awards, one of the biggest dates in the global industry’s calendar, has been extended to midnight (GMT) on Thursday 29 February.

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PR industry affected as media monitoring firm Onclusive hit by cyber attack

Media monitoring software company Onclusive is working to reinstate its services after a malicious cyber-security attack, PRWeek has learned.

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Shooting for the moon: How Columbia Sportswear is promoting its role with the...

Get ready for the ‘moon selfie’ as the brand promotes its role in the historic mission.

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Weber Shandwick appoints Will Crain, Contessa Kellogg-Winters to corporate...

Crain has been named head of CEO communications advisory and Kellogg-Winters has been upped to head of executive visibility.

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